BEFORE THIS DECADE ENDS, AI WILL CREATE THE FIRST 1-PERSON BILLION DOLLAR COMPANY.
Starting a business used to mean constant stress, no life outside work and financial risk that crushed more dreams than it created.
With AI, that story can change.
For the first time, one person has the power to build and scale like an entire team—without the overhead, the chaos, or the burnout.
But the reality is this: the world of AI is overwhelming, noisy, and always changing.
That’s why we started NorthStar.
Starting a business used to mean constant stress, no life outside work and financial risk that crushed more dreams than it created.
With AI, that story can change.
For the first time, one person has the power to build and scale like an entire team—without the overhead, the chaos, or the burnout.
But the reality is this: the world of AI is overwhelming, noisy, and always changing.
That’s why we started NorthStar.
WHAT IS NORTHSTAR?
🌱 STUDIO:
WE BUILD MICRO- START UPS
Lean micro-startups built on Reverse SaaS: not software-as-a-service, but service-as-software.
Think traditional, human-heavy industries.
Right now, we’re building:
NextLedger → acquiring boomer-run accounting firms under €2M/year and modernizing them with AI.
HomeCall → replacing costly telesales and cold outbound teams in real estate agencies with AI-first systems.
🚀ACCELERATOR: WE TEACH WHAT WE LEARN
We teach on YouTube, at our free events, and our online accelerator program.
Our approach is different: we strip away the noise and focus only on what we’ve tested in the real world or see working currently.
It’s practical systems that help founders and teams grow revenue without adding complexity or headcount.
ALWAYS BUILDING. ALWAYS LEARNING. ALWAYS SHARING.
My promise to you?
I share what I learn, so you can build a business that supports a life of purpose and autonomy.
Hi 👋,
I'm Mahesh. Nice to meet you.
I’ve built companies. Scaled some. Broken a few along the way.
I’ve learned what doesn’t work—hiring too fast, adding overhead, chasing shiny tools.
And I’ve learned what does: staying lean, revenue-first, and letting AI do the heavy lifting.
This isn’t theory.
It’s scar tissue—nearly two decades building across tech, health, food, and now AI.
Past Adventures: Built, scaled, and exited to ClassPass (unicorn); started Epicenter - Nordics biggest innovation house; re-imagined real estate with Dark Edition; making physical therapy accessible for women with MoonRise.
ALWAYS BUILDING. ALWAYS LEARNING. ALWAYS SHARING.
Hi 👋,
I'm Mahesh. Nice to meet you.
I’ve built companies. Scaled some. Broken a few along the way.
I’ve learned what doesn’t work—hiring too fast, adding overhead, chasing shiny tools.
And I’ve learned what does: staying lean, revenue-first, and letting AI do the heavy lifting.
This isn’t theory.
It’s scar tissue—nearly two decades building across tech, health, food, and now AI.
Past Adventures: Built, scaled, and exited to ClassPass; started Epicenter - Nordics’ biggest innovation house; re-imagined real estate with Dark Edition; making physical therapy accessible for women with MoonRise. Now growing a lean, profitable portfolio of online businesses.
My promise to you?
I share what I learn, so you can build a business that supports a life of purpose and autonomy.
🎥 LEARN WITH ME ON YOUTUBE
EXPLORE ALL OUR RESOURCES TO LEARN, BUILD & SCALE
1. Free Youtube Tutorials
Free, practical videos where we break down exactly how we build with AI.
2. Free Written Playbooks
Step-by-step guides that turn experiments into repeatable systems.
3. Connect With Me
Follow my daily updates, insights, and behind-the-scenes experiments.
4. Free Monthly Q&A
Monthly Live sessions where we share lessons, answer questions, and learn together.
5. Download AI Workflows
Ready-to-use templates you can plug directly into your business.
6. Free AI x Sales Assessment
Diagnose conversion issues & uncover how AI can amplify your sales roadmap.
AI ACCELERATOR PROGRAM: A hands-on intense 3-week program for founders and teams ready to scale with AI.
QUESTIONS STILL? WE GET IT!
NorthStar is an AI venture studio and training company.
We build lean, AI-first companies in boring but profitable industries—and share everything we learn through YouTube, free events, and our accelerator.
Yes. AI allows one person to run workflows that used to take entire teams.
We’re already building ventures like NextLedger (modernizing accounting firms) and HomeCall (AI replacing telesales in real estate).
And we’re not alone—creators like Sahil Bloom, Dan Koe, and Rob Lennon are already scaling million-dollar solo businesses with AI.
The 1-person unicorn era is coming fast.
Two ways: first, by building and scaling our own AI-first micro-startups. We take salaries and/or dividends from our own companies.
Second, by teaching what we learn—through our paid accelerator programs for founders and agencies who want to apply the same playbooks.
It’s a hands-on, online coaching program where we help founders and teams cut through AI overwhelm and implement revenue-first workflows.
Less theory, more building—so you walk away with systems that actually work inside your business.
SCALE REVENUES WITH OUR AI ACCELERATOR PROGRAM
3 Weeks, 6 intense workshops and personalised coaching
Cut noise, build smarter systems and grow faster with AI!
3# Know-How To Pull
Craft messages that pull your buyer in and the CTA is the natural next step that offers them value and builds trust naturally.
1# Know-Who
We don't just build lists - we find signals.
Free Live Outbound Masterclass
How to build your predictable sales engine
All your questions answered
Signal mapping and engineering perfect timing
Copy writing that converts
2# Know-What To Say
We build razor-sharp points-of-view (POVs) about your lead, their company & the industry they represent.